Understand your consumer, build your business, increase store visits and sales, and make smarter forecasting decisions with location data that tells the truth. GroundTruth ties data to your device's mobile advertising ID (MAID), not your name, so you must look up and submit your MAID with the request via their online form or by emailing privacyrights@groundtruth.com. They may ask for your name and proof of residency, and you can also simply reset your MAID to break the link to past data.