Nielsen Pulse collects sms or mms, other in-app messages, device or other ids, without sharing it with third parties according to its label.
SMS or MMS
App functionality
Other in-app messages
App functionality
Device or other IDs
App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
App interactions
App functionality, Analytics, Developer communications
Installed apps
App functionality, Fraud prevention, security, and compliance, Personalization
Other user-generated content
App functionality
Other actions
App functionality
Name
App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Email address
App functionality, Developer communications, Fraud prevention, security, and compliance, Account management
User IDs
App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Phone number
App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Race and ethnicity
App functionality, Account management
Other info
App functionality, Fraud prevention, security, and compliance, Account management
Crash logs
App functionality, Analytics, Developer communications
Diagnostics
App functionality, Analytics, Developer communications
Approximate location
App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Precise location
Fraud prevention, security, and compliance
Web browsing history
App functionality